Marcus Graham Project
Story of Dallas’ Marcus Graham Project
Eddie Murphy’s Long-Term Effect on Ad Agency Diversity
How is Eddie Murphy playing a role in a new push to diversify ad agencies? Former agency account exec Lincoln Stephens is both an example and an evangelist of the "Boomerang" effect. A year ago Stephens abruptly quit his Chicago agency job, moved back to his hometown of Dallas and, on a shoestring budget, launched a program to recruit, train and motivate talented African Americans for advertising agency jobs.